Meet Our Team
Dynamic father-daughter duo with over 50 years retail experience.
Co-Founder and CEO
My retail career began at an early age in my mom and dad's grocery store, Moore's Market in Charleston, AR. After college I worked briefly as an educator and then found myself back in the retail world working for Affiliated Foods in Little Rock, AR.
I was awarded a once in a lifetime opportunity to become one of the first six original buyers at the then new Sam's Wholesale Club in 1984 where I bought all of dry grocery. I affectionately became known as the Grocery Gorilla. I had a front row seat with Sam Walton and many other retail legends as Sam's Club quickly grew as a retailer. I was afforded the opportunity to establish, create and design the logo for the Sam's private label brand "Bakers and Chefs" that was a Sam's Club staple brand for over 30 years. I designed and implemented the flip down pallet skirt that created a simple solution for shipping and marketing, first used in the club industry by Planters Nut Brand.
We were considered mavericks in the early days, a small crew who set new rules and traveled to new places. Those first years were like being strapped to a rocket as the company exploded with growth, going from three clubs in 1984 to 340 clubs a little less than a decade later. My last year at Sam’s – 1996 – we did $1 billion in candy/snack sales. We transformed the businesses of several regional suppliers because of the massive volumes the clubs sold.
After 12 years with Sam's Club I transitioned to sales with Concord Confections selling Dubble Bubble bubble gum and other confectionery products to Walmart, Sam's and other retailers. I sold Walmart the idea of holding a national bubble blowing contest in their stores and coordinated the entire program. The national finals were held in New York City on the Today Show where 10 finalist ages 6-12 competed for the National Bubble Blowing Champion. The contest was held annually for five years and was the catalyst for launching Dubble Bubble bubble gum in Walmart stores and Sam's Club increasing their annual sales from $5 million to $30 million at its peak.
I created the candy stamper which was awarded best new candy of the year in 1997 by the National Candy Association. I was also instrumental in creating candy blocks, the candy you play with... build it and eat it! I dubbed the Dubble Bubble 165 count piece tub as the "Team Tub" for sports teams and sold it to Walmart. It is found in kids' team sports parks across America.
I have spent 24 years in the confectionery world and have extensive knowledge of candy and snacks. I'm excited to help use my years of experience to help bring your products to market alongside my daughter who has followed in the family footsteps.
Co-Founder and COO
I am a creative, adaptable and forward-thinking professional with a demonstrated track record of experience in retail sales, marketing, creative design, project management, item assortment and direct imports.
I spent the first five years of my career post college in the non-profit sector promoting community arts and health services including creative design and promotional campaigns. I devised and created the logo for an after hours reception for exhibiting artists at the Arts Center of the Ozarks in Springdale, AR called Art After Hours. I also created the logo for the annual judged Senior High Art Exhibition that featured art from all of the Jr. High and Sr. High schools in Northwest Arkansas. I managed every facet of the annual 5x5 art fundraiser that raised $7k annually for the Arts Center of the Ozarks. The event involved local artists creating art on 5x5 canvases that were provided by the ACO and then donated back to the ACO for an exhibition and auction at a fun evening event complete with great food, wine and live jazz music.
At Washington Regional Medical Center I developed a promotional patient to patient campaign for the new mammography program during Breast Cancer Awareness Month called Tell a Friend Because You Care. Every patient who had a mammogram during the month of October received a small gift (a key chain purse with the Tell a Friend Because You Care logo) and a gift to give to a friend with a note letting them know how important mammograms are in the early detection and cure of breast cancer. I also designed the WRMC's t-shirt logo for National RAD Tech Week which is celebrated annually by all Imaging Professionals to recognize their vital work and to commemorate the discovery of the x-ray.
I then graduated to the retail sector following in my dad's footsteps where I gained experience in hard-lines and direct imports with Walmart the world's largest retailer; working in the Sam's Club seasonal area as the Inventory Manager for all seven seasonal categories and as a Project Manager in Sam's Innovations. I then transferred to the Walmart side of the business as a Sr. Manager in Direct Import Customs Operations.
I was the project lead on a major corporate initiative for Sam's Club called MRI “Member Relevant Items” sponsored by the EVP of Merchandising that involved 10 test clubs: five in Houston and five in Minneapolis. I partnered with 18 cross functional teams to drive the project including major players in marketing, merchandising, construction and design, demos and operations. The project focused on space optimization and item assortment. Specifically allocating space based on sales and bringing in new items deemed more affluent and/or regionally relevant. The key learnings from the MRI project were applied in the Bentonville, AR Sam's Club remodel.
My experiences have afforded me great relationships in the retail sector enabling me to effectively help suppliers bring their products to market. I'm thrilled to be able to partner with my dad who has tremendous experience and expertise in retail and sales to launch your products.